YOUR DIGITAL ROADMAP THROUGH THE CHAOS
Digital Advance is a strategic communications firm specializing in public affairs, public opinion, and digital communications.
We turn massive amounts of data into insightful campaign strategy - designed to transform the opinions of your key influencers, opinion leaders, and decision makers.
OUR APPROACH
DISTINCTIVE ANALYSIS
Research provides the framework to understanding the current environment from which a campaign begins. DA uses innovative proprietary tools to map, analyze, and monitor the digital landscape around any issue, including decision makers’ ecosystems and key messaging.
MEANINGFUL INSIGHT
DA combines distinctive analysis with traditional research methods and decades of policy campaign experience to build strategic communication plans that meet clients’ specific needs.
SEAMLESS EXECUTION
DA converts insight into action and works with internal communications teams to execute successful communications campaigns.
OUR SERVICES
INFLUENCE ANALYSIS
YOUR DIGITAL LANDSCAPE SNAPSHOT
At the outset of an engagement, we conduct a multi-dimensional analysis around the key issue by answering a series of core questions for each client. We draw data from traditional and social media, blogs, websites, search engines to evaluate the current landscape and provide key context that serves as the foundation for a successful communications strategy.
INFLUENCE UDPATE
YOUR COMMUNICATIONS SECRET WEAPON
The Influence Update is a monitoring and analysis tool that examines traditional and digital conversations around your issue and provides ongoing reporting. The report analyzes historical and emerging trends and allowing you to anticipate potential problem situations.
DIGITAL EXECUTION
YOUR DIGITAL MEDIA CAMPAIGN MANAGEMENT
Informed by comprehensive research, Digital Advance develops campaign strategies that employ the tactics and tools best suited to reach your goals.
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